A viral is: A marketing phenomenon that facilitates and encourages people to pass along a marketing message. This could be a simple image attachment, an HTML email, a movie or a link to an 'all singing all dancing' micro-site.
A viral is: A marketing phenomenon that facilitates and encourages people to pass along a marketing message. This could be a simple image attachment, an HTML email, a movie or a link to an 'all singing all dancing' micro-site.
Viral marketing depends on a high pass-along rate from person to person. If a large percentage of recipients forward something to a large number of friends, the overall growth snowballs very quickly - this makes it a very quick and popular means of exposure to your brand or product.